Plastic-free operations
We are eliminating single-use plastic across every office, event, and supply chain partner by 2027.
Corporate Social Responsibility
Protect whatbreathes beneaththe waves.
Every minute, a garbage truck of plastic is dumped into the ocean. We refuse to be a bystander. This is our commitment — measurable, public, and ongoing — to the wild creatures and coastlines that make our planet livable.
The crisis
The sea is drowning in our convenience.
What we treat as disposable, the ocean wears for centuries. A single plastic bag can outlive a sea turtle — and trap it. The data below is not abstract; it is happening right now, on every coast we love.
- 11M
tonnes of plastic entering the ocean every year
- 700+
marine species directly threatened by ocean waste
- 50%
of coral reefs lost in the last three decades
- 1 of 3
fish caught for food contains microplastics
Our responsibility
Four promises.
Zero excuses.
We do not view this as charity. As an operating business that ships, packages, and gathers people across the world, we own our share of the problem — and our share of the fix.
Coastline restoration
Quarterly cleanups on the coastlines where our teams live, recovering and recycling tonnes of waste.
Marine life protection
Funding researchers and rescue teams that rehabilitate entangled wildlife and rebuild reef habitats.
Community education
Free programs for schools and coastal communities so the next generation grows up ocean-literate.
Initiatives
In motion, not in slides.
Three programs running right now, with real partners and measurable outcomes reported every quarter.
Cleanup
Tide & Co. — coastline cleanups
Twelve cleanups a year across four continents. Every team member gets paid days to join.
Wildlife
Blue Sanctuary partnership
Sponsoring marine sanctuaries that rehabilitate turtles, seabirds, and cetaceans harmed by debris.
Supply chain
Zero-plastic by 2027
Auditing every supplier, packaging line, and shipment to remove avoidable plastic at the source.
Take action
The ocean does not need your sympathy. It needs your hands.
Join the pledge
Tell us how you want to help the ocean breathe.
Volunteer for a beach cleanup, partner your organization with our marine programs, or fund the science that brings species back. Share a few details and our CSR team will get in touch.
- · We respond within two business days.
- · Your details are never sold or shared.
- · Open to individuals, schools, and businesses worldwide.